The colombian label Codiscos found a really nice catchphrase: "A world of music for a world of happiness". The map showing different collaborations with foreign labels is just a slight illustration on how open to external influences Colombia was (the map is from 1970).
Codiscos was funded in 1950, and had his own recording studio from 1958, which also allowed to record many local artists, including the various waves of vallenato through the sublabel Costeño from the 70s.